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This site peacepaddling.com states the following, "Kayak and Paddleboard Rental Rates and FAQ." We noticed that the website also said " Kayak and Paddleboard Rentals On Lake Austin." It also stated " ATX Peace Paddling is a local, mobile, KayakPaddle Board Rental Company serving Steiner Ranch and all other Lake Austin communities. We offer single and tandem Kayaks that are very stable, easy to paddle, and fun! We also have Stand-Up Paddle Boards that are a fun and unique way to paddle the lake. Paddle Lake Austin and enjoy the paradise where we live! Kayaking is a great activity for all ages and skill levels." The header had Lake Austin paddleboard rental as the highest ranking keyword. It was followed by Lake Austin SUP rental, Lake Austin kayak rental, and Lake Austin SUP which isn't as ranked as highly as Lake Austin paddleboard rental. The next words the site used was Lake Austin paddleboarding.